1. Who We Are

This website is operated by Skin by Dr. Y, a UK-based medical aesthetics clinic led by Dr. Summya Yussouf. Our clinic specialises in doctor-led skin treatments delivered with precision, transparency, and care.

If you have any questions about how your data is handled, you can contact us at:

Email: contact@skinbydoctory.com
Address: 40 Rosslyn Hill, Hampstead, London, NW3 1NH


2. What Data We Collect

We may collect and process the following data from you:

a) Information You Provide Directly:

  • Name and email address (e.g. when you request our free eBook or book a consultation)

  • Information you provide via forms (e.g. skin concerns, preferences)

  • Appointment details (via TidyCal booking tool)

b) Information Collected Automatically:

  • Cookies and similar technologies

  • IP address and browsing activity (via Google Analytics and Meta Pixel)


3. How We Use Your Data

We use your information for the following purposes:

  • To provide you with your requested eBook or skin assessment

  • To schedule and manage your consultation appointments

  • To improve website performance and user experience

  • To understand how visitors use our website and improve our services

  • To comply with legal and regulatory requirements

We do not use your personal data to send marketing emails without your explicit consent.


4. Legal Basis for Processing

We only process your data where we have a lawful basis to do so, including:

  • Consent – when you fill in a form or request an eBook

  • Contractual necessity – to provide services you’ve booked

  • Legitimate interests – to improve our website and services

  • Legal obligations – to comply with regulations


5. Third-Party Tools and Services

We use trusted third-party tools to operate and improve our services:

  • TidyCal – for appointment bookings

  • Fluent Forms – to collect data from forms

  • Google Analytics – to track site usage (IP anonymisation is enabled)

  • Meta Pixel – for ad performance tracking

We ensure all our third-party providers are GDPR-compliant and, where appropriate, have signed Data Processing Agreements.


6. Cookies and Tracking

We use cookies to:

  • Ensure the website functions properly

  • Analyse website traffic and performance

  • Track user interactions (only with your consent)

You can manage cookie preferences via our cookie banner, which appears on your first visit. You can also clear or block cookies via your browser settings.


7. How Long We Keep Your Data

We retain personal data only as long as necessary for the purposes outlined above or to comply with legal obligations. Typically, data is kept for no longer than 12 months unless required for ongoing consultation records or legal reasons.


8. Your Rights Under GDPR

You have the right to:

  • Access your personal data

  • Correct any inaccuracies

  • Request deletion of your data

  • Withdraw consent at any time

  • Object to processing

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, please email us at contact@skinbydoctory.com


9. Data Security

We take appropriate technical and organisational measures to protect your data, including encrypted connections (SSL), secure third-party platforms, and strict access controls.


10. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with a revised “Effective Date.”


11. Contact

If you have any questions or concerns about your data, please contact:

Email: contact@skinbydoctory.com
Address: 40 Rosslyn Hill, Hampstead, London, NW3 1NH